'Using newspaper advertisements to study the book trade. A year in the life of Mary Cooper' in O M Brack (ed), Writers, Books and Trade. An eighteenth century English miscellany for William B Todd

Topics:

  • Name Women in business
  • Name Advertising

Countries:

Library:

Notes:

Discusses 18th century newspaper advertisements, eg from the 'Daily Advertiser', as a source of information 'to compose initial biographies of authors' works, to trace the activities of book publishers and to study the purchasing habits of the reading public'. Deals with advertisements placed by the bookseller and publisher, Mary Cooper, in 1753