Dictionary of Trade Name Origins

Notes:

First published 1982. Mostly comprises short historical explanations of c900 individual trade names with illustrations of a relatively small number - provides 'relevant historical, legal and linguistic facts about a name where these are interesting or important. The etymology of a name, its actual origin, is of course the main purpose of a entry. In some cases this involves a fairly substantial narrative, a 'name story'. In others it is brief and to the point'. Introductory chapter covers the characteristics of trade names.